Can you believe it? SUBtember is BACK!

Subbie has spoken through his ginormous megaphone: SUBtember returns Friday, 8/28 @ 10AM PT through Thursday, 10/1 @ 10AM PT! Thank you Subbie for this deafening announcement. Now mark your calendars because you won’t want to miss out on Twitch’s most rewarding time of year with over 30 days of sub discounts, bonus Bits, a gift sub finale, and a limited-time badge!

How it all works:

Discounted Subs all month long!

25% off 1-month subs
25% off 3-month subs
30% off 6-month subs* on web and mobile.

Even though you’ll be getting more for less, don’t worry, during SUBtember Twitch covers the difference so streamers will still get the same payout as a full-priced sub.

Bonus Bits - September 12 at 10AM PT to September 18 4PM PT

For a whole week, when your community redeems Custom Power-ups of 100 Bits or more on your channel, Twitch will add an extra 10% to the Bits spent. For example, a viewer might redeem 100 Bits to pick the next channel raided, then Twitch will give an extra 10 Bits. We’ll also be occasionally giving out additional extra Bits so keep your eyes peeled! Terms apply.

Bonus Gift Subs - August 28th at 3PM PT then September 25 at 10AM PT to October 1 at 10AM PT

Starting 8/28 at 3 PM PT, we’re kicking off Subtember with Bonus Gift Subs during the final episode of State Farm Gamerhood, available across all participating Gamerhood channels. Plus, State Farm will be gifting nearly 100K subs.

Then, we’re capping off SUBtember with a Bonus Gift Sub finale! For every ** 5 gift subs purchased, Minecraft Dungeons II will throw in 1 additional free sub. But be on the lookout, because they’ll also be giving out additional gift subs to support your favorite streamers.

Exclusive SUBtember Badge

Sub, Gift, or use Bits during SUBtember to unlock the 2026 SUBtember Badge. This is only available for a limited time so be sure to earn it before it’s gone.

Streamers, be sure to check out our SUBtember Creator Camp for pointers on how to best take advantage of SUBtember.

A Last Hurrah for these Hype Train Emotes

They came, they hyped, and now they are off to enjoy their retirement! Get them before SUBtember ends on 10/1 at 10AM PT.

Thanks to this year’s sponsors

This year, we have two amazing sponsors to make SUBtember unforgettable: State Farm and Minecraft Dungeons II.

State Farm is celebrating SUBtember by making it easier for the Twitch community to support their favorite streamers. Fans can enjoy sitewide subscription discounts, 100,000 gifted subs across participating Gamerhood channels, and bonus gift subs on those channels during the Gamerhood finale starting on August 28th at 3PM PT.

Minecraft Dungeons II is providing bonus gift subs during SUBtember’s finale to celebrate their launch on September 29! Here’s a sneak peak at the new game: it’s a thrilling new adventure with journeys through unexplored lands in a quest to stop a new evil in not one, but two worlds. Explosive encounters, menacing foes, and hordes of mobs will make the challenge to save the day harder than ever. You can pre-order today to get 2 hero skins, the Twisted cape, and the Twisted chicken pet.

That’s all folks, can’t wait to see you in SUBtember!

*Discounts apply only to the first term of new recurring paid subscriptions, Prime or gift subscriptions converted to paid subscriptions, monthly subscriptions upgraded to multi-month, or recurring Tier 1 subscriptions converted to Tier 2 or Tier 3. Not applicable to existing recurring subscriptions; subscriptions canceled during promotion period and then repurchased; Prime or gift subscriptions that are not being converted to paid; or Turbo subscriptions. Cannot be combined with other offers or discounts. Offer available from Aug. 28, 2026 at 10AM PT to Oct. 1, 2026 at 10AM PT.

**Bonus Gift Subs apply only to new 1-month community gift subscription purchases of 5 or more. Bonus gift subscriptions are granted to the community in the same tier as purchased. Cannot be combined with other offers or discounts. Offer available from Sept. 25, 2026 at 10AM PT to Oct. 1, 2026 at 10AM PT.

***Bits Bonus applies only to Bits used on Custom Power-ups of 100 Bits or more. Use of Bits on default Power-ups excluded. Bits may only be used on monetized channels where enabled by channel owners. Available from Sept. 12, 2026 at 10AM PT to Sept. 18, 2026 at 4PM10AM PT.